These guys want to do what the market is already doing rather well:
The mission of the Free Culture movement is to build a bottom-up, participatory structure to society and culture, rather than a top-down, closed, proprietary structure. Through the democratizing power of digital technology and the Internet, we can place the tools of creation and distribution, communication and collaboration, teaching and learning into the hands of the common person — and with a truly active, connected, informed citizenry, injustice and oppression will slowly but surely vanish from the earth.
Well it’s a “student movement,” so what do you expect. In five or ten years most of them will be telling the next generation of idealists to get a job.